“Makers of the Game,” a pop-up for All-Star week set in the LA Arts District, celebrating those who play key roles within and alongside the world of basketball. Retail, product customization, court and concert spaces were designed within one warehouse, featuring a pop-up for Kendrick Lamar and concepts for creatives contributing to the culture of basketball. 

‍

‍

PROJECT FEATURES

Experiential design, pop-up fixture design and development, athlete and artist collaborations, identity and branding.